Motion Graphics

Motion Graphics

What’s the best way to take an online ad to the next level? Add some motion and create something eye-catching and thumb-stopping! Whether it’s spicing up a boring social post with movement or showing users what it’s like to go through a set of actions on your mobile app, I have the knowledge and technical skills to get your ads moving.

 

 

Oportun Rebrand Announcement

I collaborated with the content lead to create the script then I animated this announcement video for Oportun’s new look and its additional features after the acquisition of Digit. We created one video that was for the Oportun audience and one that was more geared towards Digit customer’s explaining that the app would have a new name post-acquisition.

 

Digit Banking Video

While launching Digit’s new banking product me and my copywriting coutnerpart were tasked with figuring out a way to explain how the product worked to new customers. After script writing together we recorded the VoiceOver in my closet and I animated it over a few days to meet the aggressive deadline. It was featured at the top of our website at the time.


Digit Paid Marketing

We knew from previous learnings that customers responded positively to the claim that Digit members saved over $3,000 a year, so we featured it in video ads showing various things you can use your savings for.


OrderUp Mobile App Install Ad

This was a youtube pre-roll ad created for for the food delivery app OrderUp and targeted to viewers in all 40 cities that we operated in across the US. I worked with a copywriter to write the ad then chose background music and edited it myself. It lead to

 
 

OrderUp Movie Theater Ad

This ad for the food delivery app OrderUp played in all Minneapolis and Indianapolis movie theaters. I created all of the motion graphics, coordinated a voice over artist, chose background music, and edited the advertisement. During the month that this ad aired orders increased in both cities by 20% year-over-year.